Facebook has given brands the ability to publish content for fans in a specific location and in a certain language, but another change is now upon us. Facebook has announced a new and improved content targeting feature, which will allow brands to select the age, gender, relationship status, workplace, language and location of who will see a certain post. This feature is wonderful to use if you are promoting a local event or speaking about a regional retailer. If you don't have the feature for your brand page yet, be patient! Only a small percentage of users have the feature now. Try playing around with the original content targeting to get your feet wet!
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