LinkedIn is a great tool for expanding your professional business network. The downside is that your competition most likely has a LinkedIn profile as well. What can you do to make your profile stand out from the others and capture the right attention? Well, your profile picture and headline are the first things viewers see. In this case, make sure to have a professional picture and a clear, memorable headline. Remember to provide a thorough work history and keep all information updated. Limit your status updates to one or two a day and be sure to keep all posts relative to your industry. When sending connection invitations, include a personalized message summarizing why you're interested in connecting with them on LinkedIn, where you have previously met, etc. The key to having a great LinkedIn profile that leads to successful results is to always remember to be personable and professional.
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