Use Klout

Has this question ever crossed your mind: "How many people actually read my tweets?"  Sometimes it can be difficult to tell if you are reaching your audience if you aren't getting retweets or favorited constantly.  Fret not, that does not necessarily mean that you aren't reaching your audience. With a website called Klout, you can measure how effectively you are using your social media.  It allows you to see who your Facebook posts and tweets are influencing.

Klout allows you to see your total amount of retweets, mentions, followers and following.  Klout also allows you to see what topics you are most influential in.  For example, say your tweets about summer blockbusters are read by a lot of people, maybe they have a lot of retweets or favorites.  Klout will show you if your audience is influenced by your tweets.  Get on Klout and try it out!  It never hurts to know how influential you are.